1590. Which personas would you approach within a company?

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Description

Interviewer

Imagine you're in a position where you need to interact with different personas within a company, could you tell me which personas you would approach and why?

Skill Assessed
  • 1. Interpersonal Skills : Demonstrates the ability to effectively identify and interact with various stakeholders.

  • 2. Strategic Thinking : Shows the candidate's ability to strategically select key personas who can influence or assist in the sales process.

  • 3. Understanding of Business Hierarchy : Reflects the candidate's knowledge of corporate structure and how to navigate it to engage the right personas.

  • 4. Role Identification : Indicates the candidate's capability to understand different roles and their relevance to the sales cycle.

Purpose
  • 1. Assessing Stakeholder Management : Evaluates how you would manage relationships with various stakeholders within a client organization.

  • 2. Evaluating Sales Strategy : Judges your strategic approach to engaging with individuals who have the power to influence a sales decision.

  • 3. Checking Organizational Awareness : Determines your awareness of different functions within a company and how to leverage these relationships.

  • 4. Understanding of Role Importance : Looks for insight into your prioritization of who to approach based on the importance of their role in a potential sale.


Hints
  • 1. Consider Decision Makers : You should highlight how you identify and prioritize decision-makers in the sales process.

  • 2. Reflect on Previous Experiences : Draw upon past experiences where identifying the right personas led to successful sales outcomes.

  • 3. Recognize the Multi-tiered Approach : Mention how approaching various levels within a company, such as end-users, influencers, and executives, can be beneficial for comprehensive understanding and buy-in.

Tags
Topics: 
Communication
Leadership
Roles: 
Product Sales Specialist
Companies: 
Microsoft
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